Give your squad the edge — and accelerate every player's development, between sessions.
You coach the game. We condition the mind between sessions. Football Mind Gym turns any area you coach — technique, decisions, composure — into guided visualisations you assign like homework. Players put in daily reps that multiply your coaching and accelerate their development, and you see exactly who did the work.
14-day team trial · up to 30 players · no card required
Commitment this week
Northbridge FC · U18 · today
On track
Completion
Commitment
Illustrative preview · sample data
Methodology trusted with players at
The invisible gap
You coach technique, tactics and fitness on the grass. The reps that turn them into habits — you can't see.
You tell players to stay composed, switch off the mistake, back themselves — then nothing tracks whether they actually did the work. FMG closes that loop: assign the visualisation reps that condition any part of their game, and see who did them.
Assign it like homework
Pick the week's focus — pre-match calm, bouncing back from errors. Players get the matching visualizations in the app.
See who did the reps
See who's putting in the reps — and who's accelerating. Application and commitment at a glance, so you know who to push and who to nudge.
Built on a proven method
Mark Bowden's mental conditioning, refined with top players for years — now systemized for your whole squad.
Coach Usage & Commitment Dashboard
Every player's mindset, on one screen.
Squad completion, commitment and engagement — the coach console that shows who's accelerating their development, and turns "stay composed" into something you can actually see.
Northbridge FC · U18 Squad
Coach: M. Owens · 26 players · Week 4 of pre-season
Squad completion
Players on track
Weekly engagement
Squad commitment
Weekly engagement
Sessions completed per day · last 7 days
Commitment this week
Sat 11:00 vs Riverside · check-in closes in 2h
- Accelerating22
- Building3
- Stalled1
Player engagement
Sorted: lowest completion first| Player | Sessions | Completion | Streak | Status |
|---|---|---|---|---|
| J. Okoye | 4 / 6 | 2 days | Building | |
| T. Whitfield | 5 / 6 | 5 days | Accelerating | |
| M. Akhtar | 6 / 6 | 12 days | Accelerating | |
| L. Doyle | 6 / 6 | 9 days | Accelerating |
Showing 4 of 26 · full roster in console
How it works
Four steps. Your coaching hours don't grow — the impact does.
You pick the focus
Choose the week's theme — bouncing back from errors, patterns of play, receiving in tight areas, composure under pressure.
Players get the audio
5–10 minute guided visualisations land on their phone, matched to that focus — with your pointers on what to concentrate on, so each one is bespoke to your plan.
You see completion
Done or not done, at a glance. No chasing, no spreadsheets, no guesswork.
It shows up on match day
Calmer, more confident, more coachable players — when it matters most.
Proof & methodology
A method honed with elite players — now in every squad's hands.
Mark Bowden
Founder · Mental-conditioning methodology
"Mental performance isn't a pep talk before kickoff. It's reps — repeated, tracked, and matched to what a player is actually working on. I've used this with players at the top of the game. Football Mind Gym is those same routines, systemised so a whole squad gets them."
Mark's methodology has been used with players at Premier League, EFL and international level, and in elite 1:1 programs — now built into guided sessions your squad can run between every session.
Ryan — Head Coach
"I coach it on the pitch; they condition it at home. I can actually see who's doing the work — that's the bit I never had before."Watch Ryan's story
Russ Martin video
Pro goalkeeper & coach
(60–90s clip — drop in here)
Recognisable names
Layer in text + image testimonials from pro players everyone knows — aspiration and credibility as we collect them.
Coaches at every level
Ryan is a relatable grassroots voice. Add more coaches across the levels you sell into.
Per session, on any phone
Players in the free team trial
No-card trial window
Console to see it all
Three ways to equip your squad
Start free, scale when it works.
C · Team Trial
14 days free
Up to 30 players · no card required
- Full session library for the trial window
- Coach completion console
- The no-risk entry that books the call
A · Team License
From £[X]/mo
Flat monthly fee per squad · biggest deals
- Admin view to assign sessions
- Track every player's mental-rep completion
- Unlimited squad size
B · Coach Seat + Codes
Lower friction
Coach subscribes · hands players tracked codes
- Discount codes players redeem themselves
- Spreads fast through a squad
- Great for 1:1 & small-group coaches
Pricing shown as £[X] is a placeholder pending confirmation. Consumer app: 7 days free, then $14.99/mo.
FAQ
Good questions, straight answers.
How much time does it take from my players?＋
Five to ten minutes per session, on their phone, between training. Most coaches assign 2–3 sessions a week — a few minutes a day, not another fixture on the calendar.
Do I have to coach it, or does FMG do it?＋
FMG does the conditioning; you keep the coaching. You pick the weekly focus, players get the audio, and you see who did the work. It slots into what you're already doing on the pitch.
What if a player doesn't do the reps?＋
That's exactly what the console shows you. Players who've tailed off are flagged, with a one-tap nudge to keep their reps up — so development keeps accelerating without you chasing anyone.
Is the trial really no card?＋
Yes. 14 days, up to 30 players, no card required. You decide at the end whether to move to a team license or coach codes.
Equip your squad today.
Tell us about your team and we'll set up a 14-day trial for up to 30 players — no card. We'll send setup details within one business day.
- No card required to start
- Setup live, often same day
- Built on Mark Bowden's methodology